Over the last month, Lobster had the occasion to make new friends. Two events gathering awesome guests with so many things in common- we truly believe UGC is a good reason for creating more events with such an amazing atmosphere.
Celebrating UGC movies is fun!
The end of July caught us back to our spiritual home, at Wayra, celebrating ‘Life in a Day’, the entirely UGC movie documenting people’s life around the world. A huge step in the UGC history, we decided to throw a movie night party to mark the 5th year anniversary along with a few creatives from London based agencies like MediaCom, Elvis Communications, Moon Pig, Pavegen and GroHappy.
Pizza, honey beers, a movie projection and interactive games- all of these just made the event a warm and friendly atmosphere we’d like to recreate soon in the future and with even more people!
And, the winner of the UGC game is…
Now you may wonder what was this UGC game all about. Every creative who came over to our party received a quick brief note asking to use any object around to shot a visual story reflecting the task they received. The briefs included a chocolate brand, a telecom company or a pet care brand.
Karina Brown (above) did a great job to convince the chocolate brand client that this is the next hit!
London in the Eye of the Traveller – Workshop with Lobster Kogut
In the first weekend of August we were blessed by the sun while engaging in our walk and talk travel photography workshop, London in the Eye of the Traveller. Wojtek Kogut, street and travel photographer who likes his art in black and white, did a magnificent job co-hosting our event and guiding us through the streets of Central London. Along came David Rothwell who turns the candid from the street into a powerful street photography; he offered his support in sharing tips with the guests.
As we were adventuring into the busy streets of Central London, the group turned out to be an inspiring blend of personalities: we had the occasion to engage people with different backgrounds, of different generations and with a wide range of interests, but in the end, each of us was passionate about photography, a good reason to socialise and adventure through the urban landscape. Even if we are always looking for the best results, we were pleased to see the outcomes. Sitting at the roundtable at Collective Camden and discussing the best photographs made during the day, Lobster was happy to hear everyone’s story and understand how the photography plays an essential role in their life.
We hope everyone will continue going out and master the art of street photography. Besides, we want to encourage Misha, the youngest photographer, 15, so we offer him the prize: an annual membership for Photographers Gallery, London. Wish you the best!
Hope to meet you soon (again)!
Part of the group
If you’d like to propose a theme for the next workshop or you’d like to get involved, don’t hesitate to drop an email to [email protected]
More photography made during Lobster’s Workshops at #lobsterworks.
Also published on Medium.